Consent
By accessing or using our Website and submitting any information to us (through forms, calls, etc.), you consent to our collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree with this policy, please do not use the Website or provide personal information to us.
Collection of Information
We may collect the following categories of information:
- Personal information you directly provide: for example, your name, email address, mailing address, phone number, and other contact details when you complete contact or inquiry forms, request services, or engage with us.
- Health-related information: Because we are a clinical laboratory, with respect to our services we may collect certain health-related data, test request details or other sensitive medical information pursuant to our patient testing services (in compliance with applicable healthcare privacy laws, including HIPAA).
- Technical / usage information: When you use the Website we may automatically collect device and usage information such as your IP address, browser type and version, operating system, referring URLs, pages visited, time spent on pages, click-through data, cookies and similar technologies.
- Cookies and tracking technologies: We and our service providers may use cookies, web beacons, and similar technologies to collect and store information about your usage of the Website (see section “Cookies” below for more information).
- Third-party information: We may also receive information about you from third-party services, such as analytics providers, advertising networks, or other referral sources, depending on your interactions with our Website or services.
Use of Information
We use the information we collect for various purposes, including but not limited to:
- To respond to your inquiries or requests (e.g., contact form submissions, service requests).
- To provide and manage our laboratory services, including scheduling, communicating results, billing, support, and follow-up.
- To verify your identity and maintain patient records in compliance with applicable healthcare laws.
- To analyze usage of our Website and improve our Website, services, content, and user experience.
- To personalize your experience (for example, remembering your preferences or providing relevant information).
- To send you marketing or informational communications, where permitted, about our services, updates, newsletters, or health-related content; you may opt-out of marketing communications.
- To comply with legal obligations, enforce our terms, protect our rights and property, and detect or prevent fraud or abuse.
We will only use your information for the purposes for which it was collected (or for compatible secondary purposes) unless we obtain your further consent.
External Links
Our Website may include links to external websites, resources or services operated by third parties. We are not responsible for the content or privacy practices of those external sites. When you click on a link to an external website, you should review that website’s privacy policy and practices. Your interaction with those external sites is at your own risk.
Your Rights
Depending on your jurisdiction, you may have certain rights regarding your personal information. These may include:
- The right to access the personal information we hold about you.
- The right to correct or update inaccurate or incomplete information.
- The right to request deletion or restriction of processing of your personal information (subject to legal and regulatory obligations).
- The right to object to our processing of your personal information in certain circumstances.
- The right to withdraw consent (where processing is based on consent) without affecting the lawfulness of prior processing.
- The right to receive a copy of your information in a portable format (where applicable).
- If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) or similar state laws.
To exercise your rights, please contact us at the contact details provided in the “Help and support” section below. We will respond to your request in accordance with applicable law. Please note that we may retain certain information if required by law or for legitimate business purposes.
Cookies
We use cookies and similar tracking technologies on our Website. A “cookie” is a small data file placed on your device when you visit a website. Cookies help us recognize your device and collect information about your use of the Website.
- Types of cookies we use may include essential cookies (necessary for the Website to function), performance/analytics cookies (to understand how users engage with our Website), and functionality or preference cookies (to remember your preferences).
- You can configure your browser to refuse cookies or to alert you when cookies are being sent. However, if you disable cookies, some parts of our Website may not function properly.
- Our service providers may also place cookies or similar technologies via our Website; we are not responsible for the cookie practices of these third-party providers.
Third-Party Privacy Policies
Occasionally, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
Policy Updates
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this policy. We encourage you to revisit this policy periodically to stay informed about how we handle your information. If the changes are significant, we may provide more prominent notice (e.g., via email or a notice on our Website). Your continued use of the Website after we post changes means you accept the revised policy.
Help and Support
For any questions or concerns regarding this Privacy Policy or our handling of personal information, please submit your inquiry to our compliance officer at compliance@pathwaylabsdx.com. Our representative will review your request and respond promptly.
Thank you for placing your trust in us. We are committed to protecting your personal information and respecting your privacy.